Why You Should Know Your Company’s Worth at Every Stage of Growth

As a brewer or distiller, you might be so busy working on your product that you’re not thinking about what your business is worth right now. You may not even have sold a single drop of bourbon yet, so how do you place a value on the company in its early stages? The alcohol business […]
Distillers and Brewers: It’s Not All Bad News

If you’re a distiller and looking for bad news, there’s plenty to be had right now. Tariffs, trade wars, the decline in consumption by younger generations, and the rise of competition from Ready to Drink products and botanicals whose initials are MJ. We’re undoubtedly experiencing disruption, but that also means opportunities for distillers who are […]
Trade Wars are Targeting the Alcohol Industry

Uncertainty is always bad for business, and the on-again, off-again tariff showdown between the U.S. and Canada is bound to hit the whiskey business hard. A quick review, in case you’ve not been focused on international policy. On February 1, President Trump signed executive orders imposing 25% tariffs on Canada and Mexico. Meanwhile, Canadians retaliated swiftly. […]
How to Value a Distilling Business Before It Has Become Profitable

Valuing a distilling business is part science and part art. And like the art business, the value of a distillery and its product is subjective. Although it’s not quite true that Vincent Van Gogh didn’t sell any paintings during his lifetime, most of those sold were bought by relatives or bartered for food or art […]
2025 Is Shaping Up to Be a Good Year for Sellers

Every national election causes a lag in business activity. No matter which way business owners or buyers vote, the uncertainty of an election almost always makes them pause business decisions. Plenty can indeed be at stake: fiscal policy, trade policy, federal regulations on the environment, immigration, and employment can affect how a company operates or […]
A Podcast: Navigating Business Sales in the Spirits Industry

I’m so excited to announce I was a guest on the Harvest to Pour Podcast with Matthew Shipp. You may recognize the name because he interviews business leaders and producers in the beverage industry. The show topic Want to know how to add value to your spirits industry business? Curious how to sell? We discuss […]
What is My Distillery Business Worth?

This is the first question a business owner will ask, and the answer depends on many variables. In fact, a distillery business valuation has more nuances and intangible considerations than almost any other kind of company. That’s why I always recommend that an owner find a business broker with deep industry knowledge when they are […]
The Process of Selling Your Business

Most business owners who are planning to sell their company are doing it for the first time. The process can be long and complex, and that’s why an experienced business broker can be your most important asset. Here are the steps you can expect your broker to walk you through. Its important to note, all […]